Jason Stefanik
About
Jason Stefanik builds brands that break into culture and break sales records.
He led creative work that drove Subway to beat their sales forecast by over a billion dollars — a number the company's own CMO cited as driving up Subway’s value before their record-breaking sale to Roark Capital. He reversed a multi-year decline at Downy and turned it into the fastest-growing CPG brand at P&G. He created the most shared campaign in Tide's history. His Super Bowl spot for FTX made Larry David a reluctant crypto spokesman, became the most talked-about ad on social media the night it aired, and inspired Larry David's new HBO series.
Along the way, his work has been covered everywhere from The New York Times to The Onion, MSNBC to Fox News, ESPN to Variety, and was parodied across an entire episode of South Park — which is arguably a better cultural KPI than any award show trophy.
What separates his career isn't any single campaign — it's a pattern. At every agency he has joined, the quality of the work has improved, the creative team has grown stronger, and the awards haul has followed — from Cannes Lions and Effies to One Show pencils and D&AD wood. He has led integrated agency teams across advertising, PR, design, packaging, media, social, and influencer work for some of the world's most demanding marketers, ensuring consistency of voice and effectiveness across every consumer touchpoint. He has won new business at every agency he has called home.
What drives all of it is a belief that great creative work and great business results aren't in tension — they're the same thing, when you get it right.
He's spent his career building teams and cultures around that idea — teaching at Pratt and City College, leading both schools to One Show recognition, and helping grow the next generation of talent.
He is based in Brooklyn with his wife, two sons, and his dog Pants!.
Experience
Staff
Saatchi & Saatchi NY
Dentsu Creative
BBDO
TBWA NY
Freelance
- Droga5
- Johannes Leonardo
- Wieden + Kennedy NY
- Goodby Silverstein & Partners
- Discovery Communications
- VH1
- Crispin Porter + Bogusky
- Grey NY
- Episode 4
- McCann
- kbs
- Bloomberg
- VMLY&R
- Toy
- Bullish
- The Martin Agency
- Motive Creative Studio
- Leo
- DDB
- Havas
- Saatchi London
Awards
Cannes Lions
One Show
D&AD
Webby Awards
Art Directors Club
London International Awards
Clios
Communication Arts
NY Festivals
Effie Award
Addy
Andy
AICP
AICP Next
TBS Funniest Commercials of the Year
Press
The New York Times
Variety
The Wall Street Journal
USA Today
Fast Company
New York Magazine
The Onion
Time Magazine
Bleacher Report
Entertainment Weekly
ESPN
Bloomberg
Deadline
The Athletic
CBS This Morning
The Today Show
The Hollywood Reporter
Fansided
The Drum
Salon
Sports Illustrated
ABC News
NBC News
Digiday
Business Insider
AdWeek
AdAge
Polygon
Mubi
Muse